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BOWLING EXTREME MAKEOVER
BPAA TO AWARD ONCE-IN-A-LIFETIME $100,000 PRIZE TO ONE
LUCKY ATTENDEE AT INTERNATIONAL BOWL EXPO
One Bowling Center Will Strike it Big and Win $100,000 for a
Total Physical and Operational Overhaul of Their Business
ARLINGTON, Texas, March 6, 2013 - The Bowling Proprietors' Association of America (BPAA), the bowling industry's premier trade organization, announced today a once-in-a-lifetime opportunity for bowling proprietors who will be in attendance at the 2013 Bowl Expo this summer in Las Vegas, NV. For the first time ever, the BPAA announced the "$100,000 Bowling Center Makeover" - an incentive open to all BPAA domestic member centers who can enter for the chance to win a physical bowling center makeover as well as an operations and training overhaul.
In addition to the monetary prize, the winning center will also receive a complimentary review of center performance from BPAA personnel. As part of the prize, BPAA staff will implement a complete overhaul of programs and services at the winning center including education on center operations, web services, training, and other BPAA-provided offerings. The BPAA will also grant the winning center two full tuition waivers to an upcoming Management School at Bowling University (valued at $2,998); complete access to Bowling University's online training catalog ($3,100); website hosting and unlimited updates for one year ($780); and a multi-day operations review performed by an industry expert ($3,600).
"As a bowling proprietor myself, I know the significant impact that a simple renovation can have on a bowling center's bottom line," said BPAA President Cathy DeSocio. "By offering this $100,000 prize, our proprietors will have a chance to enhance the guest experience in their center for years to come, and more importantly, increase their profit margins long-term."
The winning center will benefit from this opportunity to modernize its facilities in the current transformative business and technological environment, and significantly enhance its operations with profit-boosting best practices. Additionally, the winning center's transformation will be documented and shared via social media and the BPAA website.
"A big area of opportunity for our member centers is adapting to the changing times and having the ability to reinvent their business model and offerings for customers. Of course this just isn't possible without the necessary funding and resources. With this contest we're giving one proprietor a unique chance to catapult their business to the next level and potentially change their business forever," said BPAA Executive Director Steve Johnson.
The BPAA's "$100,000 Bowling Center Makeover" contest is open to domestic, non-military BPAA member centers only, with a limit of one entry per center. The drawing will be held at 4:00 p.m. local time Thursday, June 27, 2013 on the trade show floor at the Las Vegas Convention Center. The winner must be present to accept the prize, and the winning $100,000 credit can be applied with any exhibitor participating at Bowl Expo 2013. Even if every domestic center in America attended Bowl Expo this year, your odds of winning would be worth the trip. For additional information on how your center could win the "$100,000 Bowling Center Makeover," visit www.bpaa.com or www.bowlexpo.com.
About Bowling Proprietors' Association of America (BPAA)
Founded in 1932, the Bowling Proprietors' Association of America (BPAA) is headquartered in Arlington, Texas at the International Bowling Campus. The BPAA provides it's more than 4,000 member centers with group purchasing programs, business and educational seminars, legislative representation and proactively promotes the association and bowling industry. The mission of the BPAA is to enhance the profitability of all of its members and raise the profile of bowling, America's top-ranked participatory sport. For additional information please visit www.bpaa.com or call 1-800-343-1329.
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Men's & Women's U.S. Open and IFT Coming to Columbus in 2013!!
BOWLING INDUSTRY UNITES TO HOST MEN'S AND WOMEN'S BOWLING'S U.S. OPEN
Four Leading Entities in Bowling Join Forces to Host Men's and Women's Events Side-By-Side
ARLINGTON, TX - October 25, 2012 - In an unprecedented showing of industry solidarity, the four leading entities of the bowling industry have come together today to introduce Bowling's U.S. Open. Hosted in the great bowling city of Columbus, OH from July 21 to July 27, the entire bowling industry will be facilitating the Men's and Women's competitions side-by-side. For the first time, competition will be conducted in three different bowling centers: Wayne Webb's Columbus Bowl, Game of Western Columbus and Holiday Lanes.
One of the most powerful brands in sports, the U.S. Open, will be have a live two hour event telecast on ESPN Saturday, July 27 at noon EDT from Webb's Columbus Bowl where bowling will crown its Men's and Women's U.S. Open champion. ESPN has been telecasting the Open since 1997.
"This unprecedented level of collaboration within the industry will result in an unrivaled experience for bowlers, partners and fans," said PBA CEO Geoff Reiss. "Bringing these two major championship events together speaks not only to the solidarity of the industry, but to the power of the U.S. Open as a brand."
The unifying creation of Bowling's U.S. Open was possible through collaboration between the four leading organizations in bowling: the United States Bowling Congress (USBC), the Bowling Proprietors' Association of America (BPAA), the Professional Bowlers Association (PBA) and Strike Ten Entertainment (STE).
"Bringing the best bowlers in the world together in a great host city will create a fantastic opportunity to showcase the highest level of competition for our sport," said Stu Upson, executive director of the USBC. "We look forward to spotlighting how major bowling events create media exposure, build civic pride and drive a significant economic impact for communities."
The Men's and Women's U.S. Open competition will take place simultaneously, beginning July 21 at the three host centers and will culminate with the top five men and five women bowlers earning a spot in the finals on July 27 at Wayne Webb's Columbus Bowl.
"Our ability to bring this event to fruition speaks to the continued resurgence of bowling, the nation's number one participatory sport," said Steve Johnson, executive director of the BPAA. "The numbers don't lie - 70 million people bowl every year. Bowling makes a ten billion dollar impact on the economy with women and youth bowling now more than ever. Additionally, youth bowling is continuing to gain ground and our sport is back on the rise, the timing was perfect for Bowling's U.S. Open to become a reality."
"The 2013 Bowling's U.S. Open will immediately become the preeminent event in professional bowling and provide a tremendous opportunity for marketers to reach millions of bowling enthusiasts across the nation," said Frank DeSocio, president of Strike Ten Entertainment.
The defending U.S. Open champions are Pete Weber of St. Ann, Mo., who won a record fifth U.S. Open title in North Brunswick, N.J., in February and Kelly Kulick on Union, N.J., who won her third U.S. Women's Open title in July in Reno, Nevada.
About Bowling Proprietors' Association of America
The Bowling Proprietors' Association of America (BPAA), founded in 1932, serves as the voice of the bowling industry. Headquartered in Arlington, TX at the International Bowling Campus, the BPAA provides it's more than 4,000 member centers with group purchasing programs, business and educational seminars, legislative representation and proactively promotes the association and bowling industry. The BPAA's mission is to enhance the profitability of its member centers and raise the profile of bowling, America's top-ranked participatory sport. For additional information please visit www.bpaa.com or call 1-800-343-1329
About United States Bowling Congress
The United States Bowling Congress serves as the national governing body for the sport. USBC is a membership organization that provides standardized rules, regulations and benefits to make bowling fair and fun for everyone. The interactive home of USBC is BOWL.com. Go to twitter.com/USBC for the fastest USBC headlines.
About Strike Ten Entertainment
Headquartered in Arlington, Texas, Strike Ten Entertainment is the centralized sponsor-activation arm of the bowling industry. Strike Ten Entertainment's mission is to increase the number of paid bowling games in bowling centers each year through promotions, publicity and industry-wide marketing initiatives.
About the PBA
The Professional Bowlers Association (PBA) is an organization of more than 3,200 of the best bowlers from 13 countries who compete in PBA Tour, Regional and PBA50 Tour events. Nearly one million ESPN viewers watch PBA Tour on Sundays during the tour season and thousands around the world watch PBA activities on Xtra Frame, the PBA's exclusive video streaming service. PBA sponsors include Alka Seltzer Plus, Bayer, Brunswick, Ebonite International, GEICO, Jack Link's, MOTIV, Storm Products and the United States Bowling Congress, among others. For more information, log on to www.pba.com.
BCAO will provide educational, promotional, and revenue building tools to aid members in their daily operations.
To enhance the profitability of our members and to ensure a healthy future for the sport of bowling in Ohio.